Website Development

Development (Coding)

A website which you see on your computer is produced by coding in a number of different programming 'languages'. This code is converted by your browser into what you see on your screen.

At elaborations, our programmers code websites from scratch - not using off-the-shelf packages - so your website is totally bespoke and meets your exact requirements. We work with you to identify the features and functionality that will attract your target audience and because we have highly-experienced in-house developers we can create an innovative website that makes you stand out from the crowd.

Usability

For a website to be successful it's important that it is usable by your target audience - your existing and potential customers or service users. Some websites can be frustrating, slow to load, hard to navigate with content that's jumbled and never updated. At elaborations we are experts at creating smooth, easy to use websites that load fast and allow your customers to find what they're looking for straight away. You tell us what you want people to be able to do and we will ensure that they are able to use the website to achieve these aims easily and quickly.

Accessibility

Creating accessible websites is about much more than just being able to see it correctly using a browser such as Firefox, Internet Explorer or Netscape. Websites can be displayed on devices that connect in many different ways and display information to very different people. Many people on the web today have disabilities that may make it harder to access your website. Accounting for these disabilities and making your website fully accessible to everyone no matter how they access the Internet is a big part of web accessibility.

Managing Content

At elaborations we make it easy for you to add and amend your content using our Content Management System which allows you to make changes without specialist knowledge or programming skills. Having an up to date website is vital to your business. When your content changes people return to see what's new on a regular basis and changing your content regularly helps your search engine ranking.

At elaborations we work with professional copywriters who can create compelling text or edit your website words. Good copy on your website gives you the edge, putting you ahead of your competition and attracting new customers. Poor copy pulls your whole business down, reflects badly on your company and alienates potential clients.

Code Quality

All the websites we develop are bespoke and coded from scratch. We don't use any application which creates code based on design - for example packages such as Dreamweaver or Front Page. We create good quality code that works hard for your business and does not contain unnecessary content. That means future developers can easily make any modification or additions, and your website is search engine friendly, enabling the search engine robots to read the web pages and increase your page ranking.